History
We have emerged in the dynamic surroundings of the outdoor advertising industry, drawn in by its vibrancy and forward-looking perspective.
Current trends and the latest technological advances enable us to always be up to date, move forward and evolve.
Our audience is out of the house (out of home), always on the move, which is why we do our best to ensure that they are reached by the advertising messages of our clients along their daily routes.
Every week, 52 times a year, you have a chance to start your campaign. Alma Quattro actively shapes the appearance of 66,000 m2 of the living environment in the cities across Serbia through the advertising messages of our clients, every single week.
We proudly point out that we are part of APG SGA Group and JCDecaux and have relevant expertise as market leaders. AQ portfolio consists of renowned domestic and international companies who advertise on our media.
As a socially responsible company, we comply with all prescribed ecological standards and provide regular media support to socially responsible, humanitarian, and non-for-profit projects.
AQ Sales Team
Bojana Novaković
SALES DIRECTOR
Sandra Dejanović
EXECUTIVE SALES DIRECTOR
Tatjana Žižić
CHIEF SALES OPERATIONS OFFICER
Milica Šurkalović
SALES MANAGER
Tamara Mikšin
SALES MANAGER
Miloš Vasilijević
SALES LOGISTICS MANAGER
Sales
We attentively listen to our clients and tailor our approach to the individual needs of each advertiser, optimizing it according to budget constraints. Campaigns are created based on the type of product or service to be advertised, i.e. the communication goals of the campaign.
- Our sales team works on facilitating active dialogue between our advertisers and their respective audiences. Achieving the communication goals of a campaign is accomplished by a careful selection of media types, coverage, location frequency and layout (media planning), as well as campaign duration.
- We offer our clients a full, turnkey-type, service. All you have to do is book advertising space and we will do the rest – organize the print production, distribution, and posting, photo proof of performance and monitoring of your campaign.
- We position your advertising message so that it is relevant, delivered to the right people at the right time.
Technical Operations
Alma Quattro is committed to the quality of public spaces within the framework of existing legal regulations.
Our technical crew mounts posters each weekend and regularly maintains our network of scrolls and street furniture (citylights and columns).
- Our strategic planning team, responsible for growing the network of AQ media, is on the lookout for new, quality sites with high visibility.
- Our construction team is responsible for coordination and overseeing the installation of new advertising panels and their connection to the public lighting network in compliance with utility and regulatory requirements.
- Our cleaning and maintenance crew makes daily rounds to take care of the appearance and good working order of our network.
A well-maintained, well-lit, functioning media network communicates respect for our audience, our advertisers, our franchise partners, and our environment.
- We constantly adopt and put into practice new technologies that improve efficiency and contribute to energy savings (all our panels are lit by energy-efficient LED strips).
- To protect the environment and comply with ecological standards, we utilize demineralized water for cleaning. No ecologically harmful substances are used for maintenance of our advertising surfaces. We forward used PVC and paper posters that are being discarded to companies specialized in recycling such materials.